From AI to CGI Ready: “Remove Car” and Camera Data in MA-AI

From AI to CGI Ready: “Remove Car” and Camera Data in MA-AI

Creating visuals for automotive marketing has never been faster, smarter, or more accurate.

With MA-AI, you can generate hundreds of photorealistic car images, tailored to your creative vision, and now, turn the best one into a production-ready backplate with full camera metadata and HDR dome.

1. Step One: Generate, Explore, Approve

In the early stages of any car campaign, visual exploration is key.

MA-AI lets you:

  • Experiment with hundreds of combinations of locations, light moods, camera angles, and vehicle perspectives
  • Use pre-trained demo LoRAs for major car models or request your own custom-trained vehicle
  • Produce a wide variety of high-resolution, photorealistic images for internal concept discussions and client approvals

This rapid ideation saves days (or weeks) of location scouting, scheduling, and manual mockups — while keeping everything 100% visual and aligned with your creative strategy.

2. Step Two: Choose Your Production Path

Once your client approves a visual created in MA-AI, it’s time to decide how to bring it to life.

There are two main directions our customers typically take:

Use the AI Visual as Final Output

Many brands already use MA-AI visuals as-is, especially when:

  • The car is shown in motion, at a distance, or in moody lighting
  • The image is used for social media, internal presentations, or early marketing campaigns
  • Small retouches (e.g. replacing the grille, rims, or logos) make the asset safe and brand-compliant

This route is fast, cost-efficient, and visually strong enough for most digital use cases, especially when perfection in every pixel isn’t required.


Go CGI? Activate the “Remove Car” Workflow

If you’re planning to fully integrate your own 3D car model, for example for print, product configurators, or hero visuals, the AI-generated image becomes your creative blueprint.

That’s where “Remove Car” comes in:

  • It strips the vehicle from the image while keeping framing, lighting, and environment untouched
  • You get a clean backplate ready for production
  • You also receive camera data (distance, height, focal length) to match your virtual camera in CGI
  • A matching HDR dome can be generated directly in MA-AI for realistic lighting and reflections

3. Remove the Car — Keep the Composition

With one click, the “Remove Car” feature takes your approved image and generates a clean backplate. The exact same framing, light, and resolution, minus the car.

This gives you a perfect foundation for CGI integration without losing the creative integrity of the original concept.

4. Match the 3D Car with Precision

Here’s where it gets even better: MA-AI automatically provides you with key camera parameters from your generated scene:

  • Distance to Camera (from the front of the car)
  • Camera Height above ground level
  • Focal Length used in the AI composition

This technical data can be handed directly to your CGI team to match the virtual camera in any 3D software (VRED, Blender, 3ds Max, Unreal, etc.) — ensuring your rendered car aligns with the background.

5. Generate the Matching HDR Dome

To complete the production setup, MA-AI allows you to generate a high-quality HDR dome that matches the scene and lighting conditions of your AI-generated image. That means:

  • Realistic lighting
  • Accurate reflections
  • Seamless integration of your 3D-rendered car into the backplate

And all of this happens inside the MA-AI platform.

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Summary: A New Workflow for Automotive Content Creation

Whether you’re a CGI artist, art director, or content producer, MA-AI now gives you a full pipeline from visual concept to CGI production-ready assets:

  1. Generate & explore ideas
  2. Get client approval on the visual
  3. If you stick to a CGI workflow, remove the car to get a clean backplate
  4. Get the camera data to match in 3D
  5. Create a custom HDR dome for lighting and reflection